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A greater commercial appeal

eReceptionist asked members of the public to identity factors that they found to influence their opinions of professionalism and branding when it came to a small-to-medium sized commercial entities.

Commercial appeal
Commercial appeal

60% of respondents stated that having a business website is crucial to a professional brand image, 38% believe a social presence is essential for competing with larger corporations and 33% identified 24/7 customer support and automated phone answering services as a key part of establishing a bigger and more approachable business.

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