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Channel expansion plans for Evolis brand Badgy

Following double-digit growth in Europe last year, Evolis plans to further expand its channel network.

Badgy expansion plans
Badgy expansion plans

Badgy, an easy-to-use and affordable instant card making product, is sold 100% via the IT and office channels. The company says it allows distributors to complete their existing product portfolio with an innovative solution that meet the needs small and medium businesses, schools, retail shops, clubs and associations.

After having developed nearly full coverage of the European market, Badgy is now expanding in the Middle East, the Nordic countries, Eastern Europe and South Africa in order to build a strong worldwide channel.