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Panasonic to focus on expansion

Panasonic Toughbook has appointed Sylvaine Smith as its Head of Partner Management for Europe to further expand its share of the rugged notebook, tablet and handheld markets with industry solution-focused partnerships.

Smith will drive market expansion by focusing on bringing together an exclusive group of existing and new resellers, system integrators and ISVs to offer business customers complete technology solutions for their mobile workforces.

Panasonic’s Engage Channel Programme, with more than 1,000 partners across Europe and 30 Registered ISVs, is being enhanced with Certified ISV partner status. Certified ISVs will offer solutions that have been designed, tested and pre-approved by Panasonic engineers for use with their devices. Certified ISVs are being recruited to offer end-to-end solutions across all vertical industry sectors.

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