On June 24 the AIIM Forum UK returns to Earls Court, London. At a time of change in the electronic content management industry, it is an unmissable opportunity to get up to speed with recent developments. For resellers,
ECM is a logical addition to a print and imaging offering. Organisations have had years to implement ECM systems, but many still persist with paper-based, manual processes. Digitisation is frequently piecemeal and inefficient manual processes often exist alongside streamlined, digital workflows. AIIM’s latest survey of members shows that one fifth of organisations have five or more electronic content/document management systems and more than half have three or more. The lesson for resellers is that even in organisations that already have ECM systems there are opportunities to win business or, for incumbents, to extend the scope of an existing project.
AIIM characterises ECM as an industry in transition. In an age of cloud, mobility and digitisation, what industry isn’t? Certainly not the printer industry, which has been encouraged to reinvent itself from the moment the first digital copier was unveiled. For resellers, constant change is the status quo, and it is encouraging to read in this month’s Vox Pop how so many are embracing the opportunities that it brings without compromising their traditional appeal. It is easy to overlook the fact that customers, too, face big changes and are prone to panic buys and bad decisions, as the fragmented nature of ECM deployments attest. With a mix of digital hardware and scalable solutions, resellers can help organisations cope with the changes they face and provide a reassuring presence as customers transform their own businesses.
James Goulding, Editor
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