PrintRite Europe has partnered with Synaxon UK for the Pelikan range of printer supplies.
Director Steve Weedon said: “We are very excited about the launch with Synaxon UK. The Pelikan brand delivers high quality and high levels of recognition with end-users and dealers across Western Europe, the Americas and a number of other important regions. The brand itself has been around for the best part of 180 years and the partnership with PrintRite means that we can deliver the best quality and best offer to dealers in the market.”
He added: “The Pelikan brand offers a different approach where dealers can increase their average selling prices, make more cash profit and get rewarded with all kinds of bonuses, rebates and of course, Pelikan Points as they grow.”