Panasonic Business has stressed the importance of technology ahead of the introduction of the General Data Protection Regulation (GDPR) on 25 May. Stephen Yeo, Panasonic Business Marketing Director says that that there are technological ways to mitigate some of the risks.
“It’s the biggest challenge for marketing in my 26 year career,” he said “As a result of GDPR, businesses need to consider where and how they process data – that’s everything from names and addresses to security footage.”
In response to the changes in capturing and storing CCTV footage within public spaces, Panasonic offers security solutions that align with Articles 32 and 35 of GDPR. These prevent data theft and allow the public spaces to stay secured while complying with the data privacy.
Yeo continued: “Networked devices such as CCTV have been identified as a potential weak spot for data breaches, so it’s vital that organisations look at how this is mitigated as they plan for 25 May.”